Radio Personality Philosophy
Sunny Joe Allen is currently
a radio personality at WNEW Mix 102.7 New York. He can
also be
heard on 94.7 WMAS Springfield/Hartford on
Weekends.
Sunny
Joe Allen is extremely familiar in New York; he can
presently be heard on WNEW. He has also worked at WKTU,
WTJM, WBLS and
WQHT. Many have yelled out “’Yo!’
Sunny Joe” during his live broadcasts at New York’s
hippest night spots. Sunny Joe has also been heard in
neighboring Philadelphia and New Haven. In addition,
Sunny Joe is one of the voices for Time Warner Cable
and Fox 61 and WB 20 Hartford, but Sunny Joe is not
just another voice. Listeners have also enjoyed the
comedic styling of Sunny Joe during wake-ups in New
London, Connecticut; Cocoa Beach, Florida, and Ocean
City, Maryland.
Sunny
Joe’s radio personality
philosophy is that “winning
shows are
addictive. Some programmers fall under the
cookie cutter mentality: what works in one
market, will work in every market. Do the predictable
thing— time and temperature, contesting, warmth
toward the listeners—and
it will work. Not true! Every quality show
needs to be relatable by localizing, informing, and
using what I like to call the ‘Surprise
Element’! The surprise element is Humor!
A radio talent who is well-informed and funny
is paramount. Great programmers realize that
humor with the right music makes people listen.
Highly rated shows have humor, the right
music, information, and consistency. The problem
is confusing the
surprise element with shock. The truth is humor
requires surprise. If
you know where a joke is going, it’s not
going to be funny. Surprise is
necessary, shock is not! One problem: programmers
who seek humor
often flip the switch on a syndicated option.
Syndicated shows, although often funny, don’t
always relate to your radio station or market. “
Sunny
Joe is a veteran radio personality with proven ratings.
Please
review this package and give “Yo!” Sunny
Joe Allen a listen. Sunny Joe
may be contacted directly at 860-848-8511
or joe@yosunnyjoe.com.
Thank you!
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